By Rose O. Sherman, EdD, RN, FAAN Few nurse leaders probably spend time thinking about managing their careers by establishing a strong personal brand. You may not even think you have one but the reality is that you do. Jeff Bezos the CEO of Amazon has described your leadership brand as what people say about you when you are not in the room. A strong personal brand is what … [Read more...]
Building Your Own Personal Brand
By Rose O. Sherman, EdD, RN, FAAN Few nurse leaders probably spend time thinking about managing their careers by establishing a strong personal brand. You may not even think you have one but the reality is that you do. A strong personal brand is what you are known for and how you present yourself to the world. It is the impression that you make and the reputation that … [Read more...]